Tips For E-Mail Marketing Success

August 21st, 2008 No Comments   Posted in E-Mail Marketing

A e-mail marketing campaign is one of the easiest and cheapest way to market your products and services. If done correctly you can generate a lot of new customers for your products and services. If done wrong you will be labeled as a spammer and e-mail you send will be blocked as spam. Worse you could loose your site ( Host kills it due to Spam being sent by you) or your ISP may kill your account if you send e-mail through them.

If you e-mail market correctly you will build your list, have a more responsive list, sale more products and services and earn a lot more money.

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Newsletter Marketing and the Importance of Not Being a Spammer - Explained For Newbies

August 21st, 2008 No Comments   Posted in E-Mail Marketing

What is Newsletter marketing? It is a form of opt-in e-mail marketing, where each recipient of the newsletter has consented to receive it, usually by adding their email address to a list and confirming their wishes to receive e-mail from you.

Newsletter marketing is one of the best known and most used e-commerce tools. It costs almost nothing to send an email, and once set up requires almost no labor. The effectiveness of online newsletter campaigns can be easily measured and tracked to the real business value that every campaign delivers, and progressively optimised. Put that altogether and you have a fabulous marketing tool.

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What Are Feedback Loops?

August 21st, 2008 No Comments   Posted in Feedback Loops

Many ISPs include a “this is spam” button or link for a piece of email sent from a specific IP address. When clicked, it is considered a “complaint”. A feedback loop (or complaint report) notes when a recipient clicks “this is spam” for one of your emails and sends a copy of the report to you.

These complaint reports track the feedback from your recipients and notify you when you are being flagged with SPAM or UCE (Unsolicited Commercial Email) complaints. These reports are extremely useful in the analysis of your lists and the content of your email communications as well as keeping up with compliancy and SPAM laws.

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Get Published! Articles Wanted.

August 17th, 2008 Comments Off Posted in Get Published

Have an Article about e-mail marketing or how to get and manage marketing leads and want to get the article published?

We are accepting articles that are on any subject to do with e-mail marketing and getting and managing leads. Please do not send us rehashed articles from other sites these will not be accepted, the article must be your original work and not someone else’s that you reworded or got from an article site.

Please send your article submission to publish@workyourleads.net along with a BIO of you and and a link to your site. If you article is accepted will will publish it with a BIO of you at the bottom of the article with a link to your site.

This is a great way to get your article published and get a permanent link back to your site.



Get Your E-Mail Read!

August 17th, 2008 No Comments   Posted in E-Mail Marketing

Did you know that 90-95% of all e-mails are deleted after they are received and never read?

Why?

People today receive so much junk(spam) e-mail that they have resorted to scanning the subject lines of the e-mails they receive deciding which to open and read to save time, deleting the rest.

Think about how you look at the e-mails you receive and decide which ones you are going to open and read. You will open and read e-mails from those people or company’s you are expecting e-mail from and those that the subject line of the e-mail is believable and peaks your interest. More »